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  1. About reporting in AI Max for Search campaigns - Google Help

    At the bottom of the keywords report, there are 2 aggregate rows for AI Max-specific performance: Total: AI Max expanded matches: Total traffic from broad match keywords created by...

  2. Google Ads AI MAX Expanded Matches & Expanded Landing Pages

    Sep 9, 2025 · Google supposedly added two new metrics within the Google Ads AI Max campaigns for improved tracking and reporting. One is named expanded matches and the other is named …

  3. Google introduces new AI Max campaign reporting metrics

    Sep 9, 2025 · What: Google introduced two new reporting metrics for AI Max campaigns: "AI Max expanded matches" showing traffic from AI-generated broad match keywords, and "AI Max …

  4. Google Ads adds new reporting for AI Max campaigns

    Sep 8, 2025 · Google Ads’ AI Max now reveals traffic driven by expanded keyword matches and landing pages. Google rolled out deeper reporting for Search AI Max campaigns, giving advertisers fresh...

  5. AI Max in Google Ads Gets New Features - w3era.com

    Sep 11, 2025 · Google confirmed the addition of two reporting metrics inside AI Max campaigns at the “All keywords” level: AI Max Expanded Matches - matches traffic generated by AI-created broad …

  6. How to Evaluate and Improve AI Max Performance - Chloevolution

    Aug 17, 2025 · Once AI Max is enabled, advertisers are most concerned with performance: how do features like expanded keyword matching, automatically generated ad copy, and AI-selected landing …

  7. Introducing AI Max for Search campaigns - The Keyword

    May 6, 2025 · With the AI-powered creative and targeting enhancements in AI Max for Search campaigns, we were able to drive incremental high-quality leads by unlocking net-new searches and …