
LIV Golf hires Bud Light’s woke ex-marketing exec Alissa Heinerscheid ...
Apr 13, 2025 · LIV is staying mum about its decision to hire former Anheuser-Busch VP Alissa Heinerscheid, who has been working at the league in a “Team Business Operations” role since …
The lady that almost single-handedly destroyed the Bud Light brand is ...
Apr 14, 2025 · Bud Light's former marketing exec Alissa Heinerscheid, of Dylan Mulvaney campaign fame, landed a gig with the Saudi-funded LIV Golf.
LIV Golf risks woke row after hiring former Bud Light chief ... - MSN
Former Bud Light executive Alissa Heinerscheid has joined Saudi-backed LIV Golf in a surprising career move following her departure from Anheuser-Busch. Heinerscheid left the beer giant...
Ex-Bud Light executive blamed for Dylan Mulvaney drama joins LIV Golf
Apr 9, 2025 · Bud Light's former marketing vice president Alissa Heinerscheid, who was blamed for the fallout following the brand's brief partnership with trans activist Dylan Mulvaney, has a new role—at ...
LIV Golf makes shock woke hire with exec who tanked Bud Light with ...
Apr 13, 2025 · Alissa Heinerscheid, formerly a vice president at Bud Light parent company Anheuser-Busch, departed the company in the fall of 2023 after Bud Light's decision to partner with Mulvaney …
Alissa Gordon Heinerscheid - LIV Golf | LinkedIn
Aug 14, 2021 · View Alissa Gordon Heinerscheid’s profile on LinkedIn, a professional community of 1 billion members.
LIV Golf Hires Alissa Heinerscheid, Former Bud Light Executive Behind ...
Apr 14, 2025 · LIV Golf has appointed Alissa Heinerscheid, the former marketing executive at Bud Light, who was involved in a controversial transgender marketing campaign that reportedly led to a $5 …
LIV Golf hires Bud Light’s woke ex-marketing exec Alissa ... - NewsBreak
Apr 13, 2025 · LIV is staying mum about its decision to hire former Anheuser-Busch VP Alissa Heinerscheid, who has been working at the league in a “Team Business Operations” role since …
Former Bud Light executive Alissa Heinerscheid joins controversial LIV ...
Apr 14, 2025 · According to her LinkedIn profile, she’s been working with Saudi-backed LIV Golf since September, part of their “Team Business Operations.” It’s not exactly the same kind of spotlight she …
LIV Golf hires executive who cost Bud Light $1.4bn with trans campaign
Apr 14, 2025 · LIV Golf may have landed itself in hot water after appointing a former Bud Light executive who cost the company more than $1 billion in sales with a controversial transgender campaign.